Veronica Miele Beard was raised in northern New Jersey. She graduated from Franklin & Marshall College and studied abroad in Florence, Italy. With a head for business and a heart for culture, she is inspired by myriad forms of art and has always enjoyed taking fashion risks. Her first job was on Wall Street in sales and trading. After a brief stint in the ͚90s working for Ron Galotti at Vogue, Veronica returned to the world of finance. She reached the pinnacle of her finance career when she helped Philippe Laffont launch Coatue Management, LLC, a premier technology hedge fund, where she was partner and COO. There she learned how to manage and organically build a business. Her quest to find and fill a void in the market led her to the fashion industry to create the perfect uniform for women; elevated, sexy and chic. She believes in enhancing a woman͛s personal strengths and features through her individual look. Veronica lives in Manhattan with her husband, Anson H. Beard, and their five children, Helaina (14), Scarlett (12), Anson Jr (10), India (8), and Matthew Rhett (5).