Susan Beischel founded the luxury brand SKIN in 2003. She grew up in Wisconsin, and earned her B.S. degree in Retail Management at the University of Wisconsin at Madison, from which she graduated with honors in 1982 as an All-American Athlete on scholarship. Upon graduation, Susan moved to Chicago where she was a Department Manager for Neiman Marcus. In 1988, she became the store manager of Barrys’, an independent women’s designer clothing store. Additionally, she worked as a buyer for Ultimo. In 1998 she graduated with an M.B.A. in Entrepreneurship from the Kellstadt Graduate School of Business at Depaul University in Chicago. After graduation, Susan was an apparel sales consultant (2001-2003) before launching SKIN in 2004. Susan currently conceives and designs all products including lingerie, loungewear, sleepwear, and sportswear.