W Hotels

Born from the bold attitude and 24/7 culture of New York City, W Hotels has disrupted and redefined the hospitality scene for nearly two decades. Trailblazing its way around the globe, W is on track to reach 75 hotels by 2020, defying expectations and breaking the norms of traditional luxury wherever the iconic W sign lands. With a mission to fuel guests’ lust for life, W ignites an obsessive desire to soak it in, live it up and hit repeat. The brand’s provocative design, iconic Whatever/Whenever service and buzzing Living Rooms create an experience that is often copied but never matched. Innovative, inspiring and infectious, W Hotels’ super-charged energy celebrates guests’ endless appetite to discover what’s new/next in each destination, to see more, feel more, go longer, stay later. W Hotels has been a supporter of the CFDA Fashion Incubator program for 4 years. W’s national and global reach enables designers to be introcued to new retail, media, and consumer markets across America and beyond. Hosting showcases for designers, and offering all-expenses-paid trips to W Hotels worldwide are intended to both expand designers’ international influence and provide a source of inspiration for their collections. W Hotels and CFDA share a mission to support and nurture emerging talent, and the partnership creates exposure and business opportunities to Incubator designers on a global level.