First, there was the drop of the Old Navy x Christopher John Rogers collaboration campaign – Kimora Lee Simmons with daughters Ming and Aoki in photos that exuded pure joy – sartorial and otherwise. Then, on Monday from 5-6pm, Kimora, CJR and Zac Posen, Old Navy’s Chief Creative Officer, were joined by Gayle King, Chloe Fineman, Katie Holmes, Iris Apatow, Jenna Lyons, Zanna Roberts Rassi and more to celebrate the occasion at Old Navy on Times Square, where the joy extended with the collection – stripes, polka dots, playfulness, and more – on show and shoppable.

“This collection brings Christopher John Rogers’ signature vibrancy, sophistication, and modern cool to the Old Navy customer, delivering standout style and incredible value across an expansive range of pieces,” Posen offered. “This is Old Navy’s second major designer collaboration championing exceptional American design talent, bringing accessible style to everyone.”

Priced from $24.99 – $84.99, looks include  patterned dresses, utilitarian dresses and statement denim, which anchors the capsule.

As Rogers put it, “Old Navy has always represented an optimistic vision of American style — something joyful, expressive, and open to everyone. With this collection, we wanted to bring our love of color, shape, and statement dressing into a space where more people can experience it and make it their own.”

The collection is available at OldNavy.com and select Old Navy stores starting April 15. Run, don’t walk!

Main Photo: Christopher John Rogers, Kimora Lee Simmons, Zac Posen