Usher made his debut in the fragrance world as the face of Ralph’s Club New York Eau de Parfum, a milestone that marks both his first fragrance campaign and Ralph Lauren’s inaugural collaboration with a musical artist. The result is a stylish collision of legends, defined by classic sophistication and fearless innovation.

No stranger to the fashion world, Usher made waves at this year’s Met Gala with a standout performance and unforgettable custom Ralph Lauren Purple Label red carpet look, designed in collaboration with Polo Ralph Lauren’s Creative Director James Jeter.

Looking back, that moment feels like a fitting prelude to this new role as face of Ralph’s Club New York Eau de Parfum, uniting his personal style with the timeless legacy of CFDA member Ralph Lauren, who has built a brand synonymous with classic American elegance.

“This partnership feels like coming home,” Usher shares, highlighting the personal connection he feels to both the fragrance and the city that inspired it.

The result? A scent and a story that celebrates the essence of New York City in true style.