During New York Fashion Week, the CFDA partnered with Google to help keep the fashion community moving throughout the city with the Google Shuttle Bus.

Offering complimentary transportation to NYFW attendees—from editors and buyers to other industry professionals—the shuttle provided a more efficient and sustainable way to navigate the week’s packed schedule. The initiative offered logistical support between shows and events while reinforcing an ongoing commitment to a greener New York Fashion Week.

The experience extended beyond transportation, with a selection of gifting partners keeping riders refreshed and radiant along the way. BYREDO provided Future Memories fragrance, David Protein stocked the shuttle with protein bars, EADEM offered a selection of skincare and lip care essentials—including Mami Wata Face Mist, Sunsuede Sunscreen, and Le Chou Chou Lip Balm in Churro de Canela and Coquito Dulce—e.l.f. Cosmetics provided its 3-in-1 Wonder Hair Wand, Saratoga Water supplied still and sparkling spring water, and SBE Beauty gifted lip oils.

Together, Google and the CFDA brought an added layer of ease to the NYFW experience—connecting the fashion community across New York City while supporting a more seamless week on the go.

See you next season on the Google Shuttle Bus!