Three emerging AAPI designers will receive education and mentorship from leading experts in fashion, business, technology, and innovation.

The three selected designers will receive a $40,000 grant to create a three-look collection that explores innovation while reflecting their Asian heritage and modernity, in alignment with Genesis’ brand pillars.

In February 2026, designers will present their collections to a selection committee, where one winner will receive an additional $60,000 grand prize. Collections will be displayed at Genesis House through March 2026.

Designers will embark on a one-week immersion trip to South Korea in October 2025 to gain inspiration for their design challenge collection. This experience will provide first hand exposure to cultural heritage and cutting-edge innovation, with transportation, meals, and accommodations fully covered by Genesis.

As finalists in the program, designers may gain visibility within CFDA’s network, potentially opening doors to future opportunities and connections. Additionally, their brands may receive exposure through Genesis House and CFDA’s social media platforms and other promotional initiatives, amplifying their work, achievements, and fostering connections within the fashion community.