

Cadillac

In July 2016, the CFDA and Cadillac launched Retail Lab, an innovative program providing tangible value to designers who are driving the fashion industry forward. Participating designers, selected through a competitive application process, will gain valuable retail experience under the tutelage of fashion industry experts. The main component of Retail Lab will be a custom retail shop located on the ground floor of Cadillac House in New York, while also learning integral keys to success in retail, including business development, marketing and public relations.
Along with the Retail Lab initiative, Cadillac is also a Premier Underwriter of NYFW: Men’s, creating captivating installations within the centralized venue, underwriting six shows per season at the Cadillac House space and providing transportation for key attendees, throughout the week.