Your Story Told Your Way: Dynasty Ogun and Soull Ogun
February 21, 2023
Melquan Ganzy


Dynasty and Soull Ogun.
Twins Soull Ogun and Dynasty Ogun have a powerful and magical wavelength that transfers energy into their jewelry brand L’Enchanteur, which has been worn by Beyonce, Erykah Badu, and more. Soull and Dynasty have manifested what their hearts desire and what their minds, bodies, and souls are destined for.
When did you begin to imagine L’Enchanteur?
Soull: “ The way that we began to imagine and desire what we wanted for L’Enchanteur kind of stems from birth. I believe everything has existed to full capacity already, we are just discovering it. Dynasty and I had our own brands, BRZE and ALKHEMI9. After someone was seen wearing BRZE, Dynasty had been invited to the Bread and Butter trade show in Germany. We were starting to merge our brands, and she asked if she could bring me.
We thought, what should we name this merger of BRZE and ALKHEMI9? L’Enchanteur came out of nowhere. Even in our separate brands, we felt like we were bringing these inanimate objects to life and that is the core of the L’Enchanteur. Our brand represents the enchanter, it represents me, it represents Dynasty, it represents you enchanting your life as in the journey that you have taken this far.”
How have your spiritual practices contributed to transforming your thoughts, imaginations, and affirmations to your current reality?
Dynasty: “Our spiritual practices are about gratitude and remaining focused. One big part of our spiritual practice is having respect for other people’s practice. As we maintain focus on research, we gain more access to different aspects of spirituality, which contributes to stories we gather and the messages we convey in our work. We are very adamant about letting our audience know that we are not only master teachers but also we are master learners.”
Soull: “We are intentional and unintentional reflections of each other because we are twins, which allows us to practice in these ways. At the same time, we are two totally different people and this is how we build off each other. For us, meditation is such a deep and profound practice because it really leaves us with ourselves and our own thoughts. We have discovered that our thoughts are not even our very own thoughts, because often times they’re made of other issues, situations, or challenges outside of us. Meditation is a beautiful practice and space for us to experience what is unseen and what is unveiled. When Dynasty comes up with a concept, it seems like it comes out of nowhere but I know it has to do with our practice.”
What stimulates you to curate such beautiful stories that empower others with common narratives? Would you say these are derived from your inner selves?
Soull: “I believe stories start from the inner self; it is bigger than what we think it is. Our chosen family, the family we were born into stimulates us. Whether your family is trash or vibe, family is there to form your being and to give you the tools you need. Some things are hard to recognize when you are in it. But meditation gives you a moment to step away from what you think is happening to create beautiful stories out of those experiences. . Just like Dynasty said, we are also on our journey. There are down days but I pick myself up by reading affirmation notes that I have written as well as motivational texts that Dynasty and I send to each other. Our minds, bodies, and souls are all aligned, that is truly when the manifestations come to life.”
In what ways has L’Enchanteur restored a sense of community and kinship within the fashion and music industries?
Dynasty: “We are always looking to share our space and what we have learned with the community. For instance, we have hosted meditation gatherings to acknowledge the process and the beginning aspects of meditation. I do not believe you can teach someone how to meditate but you can give people the tools and resources to begin. In our community, we have given out school supplies such as pencils, notebooks, etc. These tools are essential for economic and cultural development. I believe community work is a practice that should happen organically. We should really look at the way the ancestors did community service, they were subtle and did it without praise. Our community work is sacred because it is about building the central person that comes from the neighborhood.”


How have your perspectives on fashion, spirituality, and Blackness motivated L’Enchanteur wearers to uphold themselves with dignity, elevate their cultural values, and exercise their faith?
Dynasty: “We are motivated to be transparent as we offer a glimpse into our evolving world. We utilize our spiritual practice as an access point to unlock all of what Blackness means to us. Our journey has been about creating intentional art work, jewelry, garments, and artifacts with substance. I encourage our circle of supporters and outside community to continue the conversations surrounding our work.”
Soull: “The intersection of fashion and spirituality always existed. L’E interprets what fashion and spirituality looks like for us. Over time, shamans, practitioners, alchemists, and magicians have adorned themselves with jewels and textiles to conjure another aspect of themselves.
Blackness is universal. Everything begins in blackness and starts in the darkness like a fetus and the cosmos. The experience of Blackness as a people has always been connected to spirituality and clothing. Fashion for us represents a sense of dignity and Godliness as we honor ourselves. Even when Black people cannot afford ‘luxury fashion’, we go and make it ourselves. It forces you, yet again to go within to tap into your creativity. I believe blackness represents freedom.”
Who are your favorite fashion icons and political leaders that influence your idea of originality and coolness?
Dynasty: “My favorites are Nina Simone, Jewel Pookrum, Lenny Kravitz , and Erykah Badu.”
Soull: “My mother Josephine, my older sister Catherine, Dynasty, my dad Samson, and my brother are some of my favorite fashion icons. They had that 1990s style down and it inspired uniqueness. Also love Josephine Baker, Andre Talley, and Tupac.
We see L’E making an impact in many worlds: fashion, television, manufacturing, mining etc. How many lifetimes can you live in a lifetime right? We want to bring positivity and balance to the world. Like Mariah Carey said, ‘Ima do the best I can with what I got’. We have a lot of creativity to leave a beautiful mark for future generations to discover and find aspirational.”
Your Story Told Your Way Black History Month series celebrates fashion leaders and creators via curated conversations that welcome authenticity and honor brand identities. These conversations steer clear of trauma to encourage fashion leaders to also be a beacon of light.
Photographed by Kendall Bessent at the historic St. Philip’s Episcopal Church, the first parish for Black people, architected by Vertner Woodson Tandy.