CFDA members Laura Kim and Fernando Garcia are continuing to build their legacy at Oscar de la Renta and just introduced their first fragrance for the house. The co-creative directors released Alibi, the new Eau de Parfum from Oscar de la Renta, with the help of brand muse and model Irina Shayk.

The duo worked with Takasago Senior Perfumer Catherine Selig to create the fragrance with “a captivating duality of free spirited florally contrasted with feminine sensuality.” The fragrance opens with a fresh citrus accord with Mandarin and Ginger Blossom, while incorporating an elegant Vanilla Orchid and Heliotrope with a sensual Musk, Praline and Amberwood base.

The sleek golden bottle design is inspired by the brand’s signature handbag of the same name, reinterpreting the structured silhouette and classic gold clasp while adding a feminine blush hue for the parfum.

Kim and Garcia collaborated with photographers Luigi & Iango and Shayk for the campaign, shooting at the renowned Soho Grand Hotel for the momentous occasion.

“Irina has been able to capture the spirit of what we have began to rediscover at Oscar,” Garcia said. “Her confidence, wit and sensuality are things we always felt inspired by and knew she was the perfect encapsulation of the new Oscar.”

“Our vision for the Alibi fragrance was to express the evolution of the Oscar de la Renta woman, and the duality of her modern femininity; chic and sensual yet empowered,” Kim added. “The world evolves, and Oscar always told us to evolve with it.”

Alibi Eau de Perfume will be available in Oscar de la Renta boutiques and select Macy’s doors in March, followed by a global launch in April.