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M∙A∙C Launches CVFF Makeup Challenge

December 14, 2015

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Juan Carlos Obando, Carly Cushnie, Michelle Ochs, Becca McCharen, Ramon Martin, Ryan Lobo and Tanya Taylor

M∙A∙C Cosmetics is a pioneer in beauty collaborations, having created iconic ones with the likes of Miley Cyrus, Rihanna and Zac Posen, to name just a few. Its latest capsule-in-the-making will be looking to the CFDA/Vogue Fashion Fund: M∙A∙C has partnered with CVFF to offer one womenswear alumni the chance to create a capsule color collection as part of a challenge.

Juan Carlos Obando, Tome, Cushnie Et Ochs, Tanya Taylor and Chromat  — all finalists from pasts funds  — were chosen to create a concept for a six-piece makeup collection that translates their runway aesthetic to the world of beauty. Judged by a panel of expected, the one winner will receive a $50,000 prize and have their concept produced for retail in late 2017.

The designers of the five brands—Juan Carlos Obando, Ramon Martin and Ryan Lobo, Carly Cushnie and Michelle Ochs, Tanya Taylor, and Becca McCharen – gathered for the first time at the M∙A∙C Pro Showroom in New York last week for a beauty school crash course. Vogue.com was at the meeting, and got the designers to muse, among other things, on the three words that describe their future M∙A∙C collection. For the full Vogue.com article, please click here .

 

Three words that describe your future MAC capsule collection:

Ramon Martin, Tome: “Beauty, softness, and power.”

Ryan Lobo: “Universal, practical, and humorous.”

Tanya Taylor: “Artistic, bold, and fresh.”

Carly Cushnie, Cushnie et Ochs: “Sultry, sleek, and striking.”

Michelle Ochs, Cushnie et Ochs: “Or you could say, Cushnie et Ochs!”

Juan Carlos Obando: “Hot, Latin, summer.”

Becca McCharen, Chromat: “Bold, architectural, and empowering.”

Becca McCharen
Carly Cushnie
CFDA/Vogue Fashion Fund
Chromat
cushnie et ochs
Juan Carlos Obando
M∙A∙C Cosmetics
MAC Cosmetics
Michelle Ochs
miley cyrus
Ramon Martin
rihanna
Ryan Lobo
Tanya Taylor
Tome
Vogue
Zac Posen

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