If you think it’s difficult to launch one business, try doing it four times. At just 27 years old, Jessie Andrews has done just that, owning and operating a string of businesses within the fashion and beauty space to great success.

It all began in 2012 while Andrews was strolling through downtown LA and lusting over a bracelet on display –offset by a steep price tag. With little options, Andrews set out to design luxury jewelry at an affordable price point. Lucky for her, a friend was a menswear jewelry designer, who introduced her to the craft, design process, and factory where her line is still produced. Thus, Bagatiba was born.

“I hated jewelry,” Andrews said surprisingly, over coffee in SoHo, Manhattan. “My family never passed down jewelry to me. When I was finally making enough money to buy something nice, I only knew of really high-end jewelry stores like Cartier. I had no idea where to go for affordable yet nice jewelry. I thought there must be so many more girls who want a nice bracelet at a more affordable price point.”

To fill this gap in the market, Andrews started Bagatiba with only 10 pieces of 10 designs and took to Twitter to promote it. Not long after, the designer found her pieces on Kardashians and Hadids alike – and the business took off. With the sudden whirlwind of attention, Andrews suddenly found herself wearing a lot of hats. To this day, the self-taught entrepreneur handles every aspect of the business – from design, production, shipping, logistics, photography, and branding – along with the help of just one trusted assistant.

“I knew nothing about e-commerce. I never asked or googled anything. It was instinctive – no one I knew had a store or a brand. So I learned from the bottom to the top about how to structure a business,” she said.

Andrews didn’t stop there. She has since launched a lieu of new businesses to her already busy schedule. She now manages Basic Swim, a line of cheeky bikinis; Jeu Illimite, a sustainable clothing company that makes limited-edition runs of pieces from headstock clothing, and Petiue, the first SPF highlighter.

“I’ve learned from Bagatiba how to structure a sound business, and now I have this model where I can plug my ideas into,” Andrews said. “If I believe in it, I can make it work.”

To make the process easier, the businesswoman also owns and operates 1201b Studios, a multi-use creative center in Downtown Los Angeles which serves as the creative hub for Andrew’s budding fashion empire. After a bad experience working with a third-party fulfillment center, Andrews took matters into her own hands and built her own infrastructure, where she now handles all shipping and logistics, as well as design and photography in-house.

Andrews represents a new generation of designers that prove you don’t need a traditional background in fashion to make it in the industry. With her own instinct – and dedicated legion of over 265k Instagram followers – she is able to build her business on her own terms.

“There are so many different ways to build a brand now. I’ve already structured the brand financially with a DTC model that the businesses don’t need wholesale to live. I don’t even do collections either, I design on inspiration and drop a collection of 3 or 10 pieces,” said Andrews.

So what’s next for the entrepreneur? Owning her businesses is not enough – she now has her sights set on working with external brands.

“I really want to be a jewelry director somewhere. I love owning my own brands, and I think there is something so special about being at a company with money and reach, and having someone believe in you,” she said.

“Take Virgil [Abloh] – I’ve known him for so long now, and watching him at Louis Vuitton is amazing. I think that him and I are similar in that we find inspiration in different ways – from culture, art, and architecture. He’s not necessarily entirely focused on the structure of a garment, it’s more about branding. When you’re thinking so quickly and moving in such a fast fashion world, you have to create. With a company like LV behind you, their reach is so great and it’s a different kind of co-sign. Doing stuff with Stock X, Forbes, and Shopify, it makes me want to work harder. I didn’t even think of it until maybe six months ago. I always thought my own business was the end goal. I don’t know what’s next, but I know there’s something.”