CFDA and Cadillac are thrilled to unveil the four designers to participate in Retail Lab in 2018.

They are Title of Work, Dannijo, Rosetta Getty, and Rachel Zoe. The four designer brands follow the first class, which featured Timo Weiland, Cushnie et Ochs, Public School, Tanya Taylor, Pamela Love and Prabal Gurung, whose retail shop opened at Cadillac House last month.

“The selected 2018 Retail Lab designers are a diverse group of American fashion designers with a unique brand story to tell” said Ashley Sandall, Director of Strategic Partnerships for the CFDA. “With Cadillac’s continued support, these designers are able to grow their businesses while receiving valuable resources as they consider opening their owned retail stores.”

“Retail Lab is the full embodiment of our brand’s commitment to fashion and Cadillac House’s mission to curate ever-changing programming for the community, beyond automotive,” said Nathan Tan, associate director of brand partnerships and experiences at Cadillac. “We are proud to provide this year’s class of designers with a blank canvas to experiment with as a physical extension of their brand and look forward to seeing what they each create.”

Retail Lab is a mentorship program which provides fashion designers a real-world education in retail, including the rotating physical retail space at Cadillac House.

As the first Innovation Partner of CFDA’s Retail Lab, Accenture works closely with the Lab’s select group of emerging fashion designers to develop customized retail strategies and equip them with the critical business knowledge and digital skills required to stay competitive in today’s challenging retail market.

Retail Lab is supported by way of store fixtures provided by Alu, mannequins from DK Display, hangers from Henry Hangers, and technology and retail business solutions from Prism, Axis and KWI.

Retail Lab is located within Cadillac House at 330 Hudson Street in New York.