To celebrate the start of Pride Month, Coach went all out. In the spirit of the iconic brand’s “Go All Out For Pride” campaign, Coach brought together the LGBTQIA+ community for a celebration at the iconic New York nightclub The Monster. Held in collaboration with Benito Skinner (aka Benny Drama), Joel Kim Booster, Linux, The Icon Meeka “Queen Mother Alpha Omega”, and Saucy Santana, the brand showcased their commitment to the community.

Featuring performances by Saucy Santana and DJ sets by Aquaria and Oscar Nñ of Papi Juice, the house was packed with attendees including from Bowen Yang, Raja, Tommy Dorfman, Parker Kit Hill, Ajani Russell, and more. Guests mingled with cocktails upstairs in between dancing downstairs.

“I’ve always believed fashion should be about community, and what better way to bring a community together than with a celebration at The Monster, a place that has created a feeling of home for so many,” said Coach Creative Director and CFDA member Stuart Vevers. “Celebrating Pride is also about inspiring us to express ourselves as we really are—it’s a tribute to spaces where we can be our real selves.”

Along with a night of fun to kick off the campaign and new collection, The Coach Foundation is building on its commitment to the Hetrick-Martin Insititute, along with Point Foundation and CenterLink Community of LGBTQ Centers as part of its Dream It Real initiative. Additionally, Coach is working with CenterLink to help launch a digital support tool for queer teens to explore and affirm their identity called IMI. The brand will also be supporting the ACLU as they advocate for rights of LGBTQIA+ people across the country.

See the campaign and shop the collection here, and learn more about the Coach Foundation’s support for LGBTQIA+ youth here.