Who isn’t in the mood for some sun, surf, and beach time right about now? We certainly are, and are thrilled to announce our next shop at Fred Segal on Sunset Boulevard, which is dedicated to exactly that.

The CFDA Beach House, which opened its doors today, features designs from brands that capture the sun and surf lifestyle – think the effortlessly cool vibe that is found along both coasts.

The shop features the brands Araks, Jenni Kayne, Selima Optique and Thorsun.

“We wanted to celebrate the California lifestyle by offering an assortment of merchandise that can be worn all summer long,” said Ashley Brooke-Sandall, CFDA’s Director of Strategic Partnerships.

The shop offers must-have swimwear from Araks and Thorsun, sunglasses from Selima Optique and beach house accessories from Jenni Kayne. Perfect for summer!

Visit Fred Segal at 8500 Sunset Boulevard (on the corner of La Cienega) to get your hands on special items from these designers!