DHL will continue as the CFDA’s exclusive Official Logistics Partner for 2022 and collaborate to provide key resources to assist fashion businesses capitalize on opportunities to grow worldwide.
The joint partnership will feature programming such as the DHL Office Hours to receive expert advice regarding global supply chains, as well as the DHL Logistics in Fashion Award, which will re-launch this spring and for the first time will award a $15,000 grant to further an emerging designer’s business internationally.
New activations under the CFDA x DHL partnership include the introduction of a four-part professional development series, in addition to the CFDA x DHL International Buyers and Editors Program. Emerging brands will benefit from best practices and industry insights as well as connections to global editors and retail buyers, respectively, through these new programs. The first session of the professional development series can be found here, focusing on best practices on e-commerce and logistics internationally.
CFDA members and interim members will also receive exclusive shipping rates through the partnership.
“Fashion is a global industry, and CFDA member designers rely on a worldwide supply chain network, which has recently become more difficult to navigate,” CFDA CEO Steven Kolb said. “With our continued partnership with DHL, we are able to provide our talents with information to mitigate potential challenges.”
“We are looking forward to expanding our work with CFDA and helping industry players – from emerging designers to fashion industry leaders – strengthen their global reach,” said Christine Nashick, Chief Marketing Officer for the Americas Region at DHL Express. “As the needs of designers, manufacturers and consumers continue to evolve and heighten, our partnership with CFDA has become increasingly valuable for members and we are happy we can support them in their expansion efforts.”