The CFDA, in collaboration with Getting to Global, presents the next part in our Global eCommerce and Logistics series hosted by Josh Halpern, Chairman of Getting to Global, executive at BigCommerce and host of The VanBassador. In this fourth installment, Halpern interviews Kai Li, Vice President of International at Revolve. The topic:“Key Value Propositions Your Overseas Consumers Will Expect You to Deliver on and What to do if You Can’t?”
Learn more about how to handle your value propositions in a global market. From changing your offerings to fit globalization advantages and disadvantages to how to accurately adjust your customer demographics for your new market and understand the competitive landscape, Kai Li walks us through some of the challenges facing an expanding brand and how to navigate your new market.
Please join us each week over the months of July and August to hear from industry experts on all things Global eCommerce and Logistics.
