NYC PUBLIC HIGH SCHOOL STUDENTS KICK-OFF MERCEDES-BENZ FASHION WEEK WITH LIFE IN FASHION FORUM

Fashion Week

Students Learn the “ins and outs” of the Fashion industry from Top Designers and Business Leaders

The New York City Department of Education (DOE), the New York City Housing Authority (NYCHA), the Council of Fashion Designers of America (CFDA), Mercedes-Benz Fashion Week producer IMG Fashion, and Lincoln Center today welcomed 125 public high school students, 15 of which are NYCHA residents, who are interested in entering the fashion industry to hear from top designers and industry leaders at the second annual Life in Fashion Forum.

Panel members included Patrick Robinson, Executive Vice President of Global Design for the Gap; Lubov Azria, Chief Creative Officer of BCBG Max Azria Group; Lori Goldstein, Stylist; and Terron Schaefer, Executive Vice President and Chief Creative Officer for Saks Fifth Avenue. The event was held at the David Rubenstein Atrium at Lincoln Center and moderated by Teri Agins, a columnist for the Wall Street Journal and author of “The End of Fashion.”

“The Life in Fashion Forum is a great opportunity for our students to learn more about careers in the fashion industry, broaden their horizons, and participate in the excitement of Mercedes-Benz Fashion Week,” said Schools Chancellor Cathie Black. “The City’s fashion industry employs over 165,000 New Yorkers and we are thrilled to encourage our public high school students to become the industry’s next generation of designers, retail buyers, patternmakers, merchandisers, and fashion publicists.”

“Only in New York can we give our students access to unique and exciting events such as, The Life in Fashion Forum,” said Deputy Mayor for Education and Community Development Dennis Walcott. “I am grateful to Lincoln Center, CFDA, and IMG Fashion for partnering with the NYC Department of Education and the NYC Housing Authority to inspire and reach out to our students who are interested in pursuing a life in fashion.”

“The New York City Housing Authority appreciates the partnership of Lincoln Center, the CFDA, IMG and Mercedes-Benz Fashion Week,” said NYCHA Chairman John Rhea. “Their support lets our youth know that the swirl of events on and off the runway could be a part of their future as contributors. The beauty of creating new opportunities for our youth lies in broadening their horizons and educating them on how to pursue a career path that engages and inspires them.”
“Now that Mercedes-Benz Fashion Week made the move to Lincoln Center in September 2010, I am proud to see the West Side spirit of openness and cooperation that embraces all the members of our community,” said New York City Council Member Gale A. Brewer. “To New Yorkers, Mercedes-Benz Fashion Week is important for more than eight days. This collaboration between IMG, Lincoln Center, NYCHA, and our local public schools is big news for us and for our kids. I thank Mercedes-Benz and the other event sponsors for recognizing that here on the West Side the tents of Fashion Week at Lincoln Center are big enough for both the stars of today and the undiscovered ones of tomorrow.”

“The Life in Fashion Forum is a terrific opportunity for Lincoln Center and Mercedes-Benz Fashion Week to partner with our local community and help empower the next generation of fashion professionals right here in New York City,” said Director of Fashion at Lincoln Center Stephanie Winston Wolkoff. “We are excited to pursue more partnerships like this in the future and to work actively with our neighbors in supporting and enriching the community.”

“This forum is a remarkable opportunity for New York City students interested in pursuing fashion careers and a shining example of the good we can do through creative community-industry partnerships,” said Senior Vice President and Managing Director of IMG Fashion Worldwide Peter Levy. “IMG is honored to have been a part of this event and hopeful that we’ll see some of these students back at Mercedes-Benz Fashion Week in the near future.”

Life in Fashion Panelists:

Lubov Azria, CCO, BCBGMAXAZRIAGROUP. After relocating to the United States from Kiev, a love of design and natural talent for illustration led Azria to pursue a degree at the Fashion Institute of Design and Merchandising. Azria joined BCBGMAXAZRIAGROUP as a Designer in 1991 and was named Creative Director in 1996, the same year the company’s core brand, BCBGMAXAZRIA, first debuted its runway collection during New York Fashion Week. Leading a team of nearly 200 designers, patternmakers, and associates, Lubov and her husband Max Azria, both CFDA members continuously evolve their three brands, BCBGMAXAZRIA, Max Azria and Hervé Léger.

Lori Goldstein, Stylist. Over the last twenty years Lori Goldstein has been identified by her iconic collaborations with notable photographers such as Annie Leibovitz, Mario Testino, Solve Sundsbo, Nathaniel Goldberg, Inez van Lamsweerde & Vinoodh Matadin. Her work has been published in magazines worldwide including Vanity Fair, Elle Decor, Vogue Nippon, V Magazine, and W Magazine. Her unique collaboration with Steven Meisel has resulted in over 60 covers for Italian Vogue as well as advertising campaigns for Versace, Dolce Gabbana, Jones NY, The Gap and Juicy Couture. In 2008, she launched her own exclusive line for QVC: Logo Instant Chic.

Patrick Robinson, EVP of Global Design, Gap. Robinson is a graduate of the Parsons School of Design and has been a member of the CFDA since 1994. He has held senior design and leadership roles at Perry Ellis and Anne Klein, served as design director at Le Collezioni White Label by Giorgio Armani and headed up design at Paco Rabanne. Robinson was selected in May 2007 to serve as executive vice president of design for Gap Adult and Gap Body. In August 2008 he was promoted to executive vice president of global design where he oversees all elements of global design for Gap women’s and men’s apparel, accessories, and intimates lines.

Terron E. Schaefer, EVP & CCO, Saks Fifth Avenue. Prior to joining Saks Fifth Avenue, Schaefer held the position of Senior Vice President of Marketing for Warner Bros. Worldwide, where he led all marketing functions. He has broad international marketing and fashion expertise that includes award¬-winning branding, product positioning, and advertising campaigns for world-class organizations such as Saks, Bloomingdale’s, Harrods, Macy’s, and Doyle Dane Bernbach.

Mercedes-Benz Fashion Week producer IMG Fashion and Lincoln Center sponsored The Life in Fashion forum with the support of The Council of Fashion Designers of America (CFDA) at the David Rubenstein Atrium in Lincoln Center. The first Life in Fashion forum was held in September 2010. The Panel was a result of a partnership between the New York City Department of Education, the New York City Housing Authority, and Lincoln Center. Mercedes-Benz Fashion Week will begin on February 10th, 2011 and end on February 17th, 2011.